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Before there were stadiums and expensive tickets... before there were grass fields and cleats... there was sun, there was sand and there was soccer. Rich in passion and skill, and steeped in tradition.

While the game has evolved over generations, Puro Futebol seeks to cultivate the emotion and craft of the world's game. To us, that is the sport in its purest form, hence our name: Puro Futebol. We chose the Portuguese language to pay tribute to the rich Brazilian tradition of soccer.

It was the Brazilians who took the game to our favorite arena: the beach. Whether that beach is in Rio de Janeiro or here in our own backyard, there is nothing better than the sound of waves crashing, a cool ocean breeze, and a ball at your feet.

Our sport is not just a game, it's a lifestyle. We play it. We love it. We live it.